Quick answer: Medical practice video production in Seattle typically starts with a $775 all-inclusive provider or practice profile film, then adds patient-education clips and social reels billed hourly at $100 to $200 per hour filming plus $75 per hour editing. Every rate is Vourly's, published up front, with all raw footage included.
Vourly rates at a glance:
- iPhone 4K filming: $100 per hour (plenty for social)
- Professional cinema cameras: $200 per hour (for provider films)
- Editing: $75 per hour (billed separately)
- Provider or practice profile video: $775 all-inclusive
- Video shoot minimum: 2 hours
Healthcare is a trust business, and video is one of the fastest ways to earn that trust before a patient ever walks in. As a Bellevue-based producer who has filmed provider profiles, practice tours, and patient-education clips for medical and dental clinics across the Eastside, I have seen which pieces actually move new patients and which ones sit unwatched. This guide covers the video types medical and dental practices need, what each costs at published rates, how HIPAA-safe filming works, and how fast you get your footage back.
What kind of video do medical and dental practices need?
Medical practice video production in Seattle usually splits into a few clear buckets, and most practices need a mix rather than one big film:
- Practice tour and welcome films. A short piece that walks a nervous new patient through the space and the vibe before they ever arrive.
- Provider profile films. A doctor, dentist, or surgeon introducing themselves and their approach. This builds trust and headlines your website and Google Business Profile.
- Procedure and treatment explainers. Short pieces that demystify a cleaning, an implant, a common procedure, or what recovery looks like.
- Patient-education and FAQ clips. Bite-sized answers to the questions your front desk fields all day.
- Social reels. Short vertical clips that keep the practice visible on Instagram and Google.
In our experience filming clinics and dental offices around the Eastside, most practices lead with a welcome or provider film for the website, then layer education clips and reels on top over the following months. Vourly's done-for-you Brand and Profile video is $775 all-inclusive and is the usual starting point. For the ongoing social side, see the social media reels service.
How much does medical practice video production in Seattle cost?
Medical practice video production in Seattle is priced hourly and published up front, so you can budget a healthcare video project before you ever book a call:
- iPhone 4K filming: $100 per hour. A stabilized iPhone 4K rig is genuinely enough for social reels, FAQ clips, and quick patient-education pieces.
- Professional cinema cameras: $200 per hour. Full professional 4K with lenses, controlled lighting, and clean audio, the right call for a provider profile or welcome film.
- Editing: $75 per hour. Billed separately. Most short cuts take 1 to 1.5 hours each, and one revision round is included per cut.
- Video shoot minimum: 2 hours.
A typical reel batch runs about $425: a 2-hour iPhone 4K shoot at $200 plus three edited reels at roughly $225 of editing. A done-for-you provider or practice profile film is $775 all-inclusive. If your goal is paid advertising, Vourly's done-for-you ad package starts at $1,300 for three professionally produced ads built for Meta platforms, covered in the video ad production guide. Rates across Seattle vary widely, and plenty of studios will not put a number on their site until after a sales call. Every figure here is on the pricing page.
The provider or practice profile film: $775 all-inclusive
Vourly's Brand and Profile video is a done-for-you package built for exactly this use. For $775 all-inclusive you get:
- 2 hours of filming on professional cinema cameras with professional lighting.
- 3 hours of editing folded into the price, not billed on top.
- A finished 60 to 90 second 4K MP4 built for your website, Google Business Profile, and social.
- A no-memorization interview so the provider does not have to perform or read a script.
- All raw footage included, in your client dashboard within 24 hours on a footage-only shoot, or at project completion when the project includes editing.
Need a vertical version for social? Add the Social Media Cut for $150. Because the profile film is a defined deliverable, a package is usually the better value than billing the same work by the hour. For the full breakdown of what the film includes and how the shoot runs, see the brand and profile video cost page. All raw footage is yours to keep, delivered to your dashboard after the shoot.
Patient-education videos on the hourly model
When the deliverable is a library of short clips rather than one polished film, hourly is the flexible, a-la-carte option:
- A 2-hour shoot captures several patient-education clips plus B-roll you can reuse across service pages and social.
- iPhone 4K at $100 per hour is the usual call here, since these clips live on phone screens and treatment pages.
- Editing at $75 per hour, with one revision round included per clip.
The math is transparent. A 2-hour iPhone 4K shoot is $200, and three edited clips at roughly 3 hours of editing is $225, about $425 total for three finished, captioned clips plus all of your raw footage. Record a batch of answers to your most common patient questions in one sitting, from what to expect at a first cleaning to how implant recovery works, and you walk away with weeks of content, not a single video. For a larger brand piece or a multi-location group, commercial video production covers the broader scope.
HIPAA, patient consent, and filming in a clinical space
Filming inside a medical or dental practice means protected health information is everywhere, so the safest approach is to plan the shoot to avoid it entirely. Get written patient authorization before any patient appears on camera, film in unoccupied rooms or during off-hours, and keep charts, schedules, and monitors out of frame. Your practice owns the HIPAA and consent review; Vourly films the video, and all raw footage is yours to keep.
From shoots we have run in operatories and exam rooms, the highest-return things to point a camera at are simple:
- The provider speaking directly to camera about their approach, in plain language.
- The waiting room, operatory, or exam space at its cleanest and most welcoming.
- Close-ups of equipment and the details that signal modern, careful care.
- A short, honest answer to the question anxious patients ask first.
One 2-hour shoot can capture a provider film plus a handful of education clips as a single batch, with no patients required in frame.
Turnaround, service area, and how to book
Speed matters when a campaign or a new provider launch is waiting. On a footage-only shoot your raw footage lands in a client dashboard within 24 hours, and when the project includes editing the finished cuts and your footage arrive at project completion, with edited cuts following with one revision round included per cut, reviewed in a frame-accurate system. Multi-provider groups can add team accounts to manage footage and reviews across locations from one place, and practices booking several shoots can use the credit system to prepay in bulk.
Vourly films across more than 20 cities in the Greater Seattle area, covering King, Snohomish, and Pierce counties, in English and Spanish, and is rated 5.0 stars across 38 Google reviews. Book hourly when you want a flexible education library, or choose the $775 profile package when you need one film to introduce a provider or the practice. Either way, the rate is on the site, not behind a discovery call, so you can plan your medical practice video around what you actually want to publish.
The short version: For Seattle medical and dental practices, Vourly films provider profiles, patient-education clips, and social reels at published rates: $100 per hour on iPhone 4K, $200 per hour on professional cinema cameras, and $75 per hour to edit on a 2-hour minimum. A typical clip batch is about $425, and a provider or practice profile film is $775 all-inclusive. Filming is planned to stay HIPAA-safe, and all raw footage is included.
Frequently asked questions
How much does medical or dental practice video cost in Seattle?
Medical practice video production in Seattle is priced hourly and published up front: $100 per hour for iPhone 4K, $200 per hour for professional cinema cameras, and editing at $75 per hour with a 2-hour minimum. A typical reel batch runs about $425, and a provider or practice profile film is $775 all-inclusive.
What is included in the $775 provider profile video?
The $775 all-inclusive provider profile film includes two hours of filming with professional lighting, three hours of editing, a finished 60 to 90 second 4K MP4, a no-memorization interview, with all raw footage included. A vertical Social Media Cut can be added for $150.
Can you film inside a clinic without HIPAA problems?
Yes. Vourly plans medical and dental shoots to avoid protected health information: filming in unoccupied rooms or off-hours, keeping charts and screens out of frame, and requiring written patient authorization before any patient appears on camera. Your practice owns the HIPAA and consent review.
How many videos do you get from one shoot?
A 2-hour shoot typically yields several patient-education or FAQ clips plus B-roll, or a provider film plus a few short clips as one batch. Because filming is billed hourly, a larger library simply adds time on the clock.
What is the turnaround on a medical practice video?
On a footage-only shoot, raw footage lands in your client dashboard within 24 hours. When the project includes editing, the finished cuts and all raw footage are delivered at project completion, and the invoice goes out once editing finishes. Edited cuts come with one revision round included per cut, reviewed in a frame-accurate system.
Ready to introduce your providers? Review the pricing page to price a shoot, see how the profile film comes together on the brand and profile video cost page, or explore commercial video production for a larger brand piece. When you are ready, book a shoot directly, no discovery call required.